Thoughts on Alexa data
Posted on February 23rd, 2008
I saw my first Apostolos Gerasoulis commercial tonight, and it reminded me that I meant to check on Alexa’s traffic data for Ask. Then I threw my site in too. Here is what I saw:
I take two lessons from this graph: First, the TV advertising isn’t jolting Ask’s traffic. The biggest spike was when they dropped Jeeves at the end of February. TV advertising didn’t seem to benefit MSN much last year either.
Second, there is some serious webmaster skew in the Alexa data. There is no way that I have 1/4th the daily reach of Ask. I think my site gets a little boost because tons of SEOs install the Alexa toolbar.
Filed under: traffic